Advincula, Anthony (July 23, 2013) Ethnic Media Highlight Role of Covering Indian Country. New American Media. Retrieved July 23, 2013 from

TEMPE, Ariz. —Nine months after touring the Navajo-Hopi reservation as part of an environmental fellowship, reporters and editors from Arizona ethnic media recounted their experiences in a panel discussion last Friday.

The discussion, “Empowering Communities Through New America Media,” was part of a four-day Native American Journalists Association (NAJA) conference that drew hundreds of journalists from across the country.

In October, five reporters representing Latino, African American, Chinese and Native American media toured the Navajo Generating Station, a coal-fired power plant located within the Navajo Reservation near Page, Arizona. During the discussion Friday, they shared their experiences and spoke about the role ethnic media plays in highlighting Native American issues.

“I was surprised at how isolated the reservation residents were from their surrounding communities,” said Ruben Hernandez, one of the fellows and a contributing editor at Latino Perspectives Magazine. These residents, he continued, are “unknowingly, the recipients of electricity and water” generated on the reservation.

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